Click to zoomA quiet salute, on the wrist.
Most national tributes shout. This one whispers. A pearly white vertical-brush dial holds the UAE emblem in full colour at twelve — the falcon, the dhow, the seven stars — set against a field that catches the light like the inside of a shell. Silver indices, silver hands, silver case. Nothing competes with the emblem. That is the whole point. The case is 316L steel, brushed and polished in alternating facets so it reads as architecture in the hand and as a soft silver line under a cuff. An integrated bracelet closes with a hidden butterfly clasp — no break in the steel from lug to wrist. At 6 mm thick and 110 grams, it disappears under a kandura sleeve and reappears when you want it to. Quiet salute, loud detail. Beneath the emblem lies the Classic Collection's spine — the everyday craft Nine 11 was founded on. A national tribute built to be worn, not displayed.
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Pearly white. Vertical brush.
A vertical-brush finish catches light in fine stripes — not glossy, not flat, but the quiet pearl sheen you get from the inside of a shell at sunrise. The emblem reads against it in full colour without any competing texture.
Brushed and polished, facet by facet.
316L surgical steel, alternately brushed and polished by hand on every surface. The octagonal bezel catches window light one way, the polished case flanks catch it another — a quiet two-tone conversation in silver.
Sapphire, anti-reflective. Invisible glass.
Mohs-9 hardness sapphire with a dual-side anti-reflective coating. The crystal is there to protect the emblem, not to be seen. Under direct sunlight the dial reads as if there is no glass at all.
6 mm. 110 g. Gone under a cuff.
Integrated steel bracelet, hidden butterfly clasp, 6 mm profile. It slides under a kandura cuff without a bump and under a shirt sleeve without a bulge. From a 14.5 cm wrist up, it wears smaller than its 40 mm footprint suggests.
Falcon. Dhow. Seven stars.
The emblem of the United Arab Emirates carries three quiet promises: the falcon of Quraish for sovereignty, the dhow for the trading heritage that built the coast, and the seven stars for the seven emirates that signed the union in 1971. We applied it in colour — not as a decal, but as a hand-set medallion fired into the dial. The pearly white field is the only ornament we allowed it.
- 017Stars · seven emiratesCrown of the emblem.
- 021971Union signedDec 2 — the founding date.
- 0312:00Emblem positionHand-set medallion, fired.
- 041L22Miyota quartz±20 sec/month, sealed.
- Signature dial
- Pearly White · vertical brush
- Emblem
- UAE national · hand-applied
- Dedicated to
- The seven emirates
Why this watch.
Benefits, not bullet pointsHand-applied UAE emblem
A full-colour national emblem set as a medallion at twelve — fired into the dial, not a printed decal. Every piece checked under glass before it ships.
Pearly white sunburst dial
Vertical-brush finish gives the field a soft pearl sheen — warm in daylight, almost mother-of-pearl under interior light.
6 mm slim — disappears under a cuff
Octagonal bezel, integrated steel bracelet, hidden butterfly clasp. Wears under a kandura cuff and under a shirt sleeve.
Sapphire crystal, AR-coated
Mohs-9 hardness, scratch-resistant. Anti-reflective coating lets the emblem read true without glare in direct sunlight.
316L surgical steel — brushed & polished
Hypoallergenic, corrosion-resistant case and integrated bracelet. Two finishes alternated by hand on every facet.
Hidden butterfly clasp
Bracelet closes flush — no exposed buckle, no break in the silver line that runs from lug to lug.
At a glance.
- Case40 × 6 mm
- DialPearly White
- EmblemUAE · 12:00
- CrystalSapphire AR
- Water50 m / 5 ATM
- MovementMiyota 1L22
- ClaspHidden Butterfly
- Dedicated toThe UAE
On the wrist.
Real wrists · real light

Atelier Series · National · Atelier Dubai
40mm — calibrated for a 16cm wrist.
Drawn to scale. The case sits inside the lug-to-lug span shown below — perfectly proportioned for an average male wrist.
The full spec sheet.
- Case Size
- 40 mm × 6 mm
- Case Material
- 316L Steel · Brushed + Polished
- Bezel
- Silver Stainless Steel
- Caseback
- Silver Stainless Steel
- Dial
- Pearly White · Vertical Brush
- Hands & Indexes
- Silver Stainless Steel
- Strap
- Silver Stainless Steel
- Clasp
- Hidden Butterfly
- Crystal
- Sapphire · AR-Coated
- Movement
- Citizen Miyota 1L22 · Quartz
- Water Resistance
- 5 ATM / 50 m
- Weight
- 110 g
Voices from the wrist.
38 verified buyers
"Wore it on National Day. Three different people stopped me to ask where it was from. The emblem in colour is the move."
Mohammed S. · Abu DhabiFits 18 cm wrist"Pearly white reads almost like mother-of-pearl indoors. 6 mm thickness sits perfectly under a kandura cuff."
Latifa H. · DubaiFits 15 cm wrist"Gifted to my father. He doesn't usually wear watches — he hasn't taken this one off. Says the emblem makes it feel personal."
Ahmed R. · SharjahFits 17.5 cm wrist
Free UAE delivery
Insured express delivery in 1–3 working days. International ships in 5–8 days, DDP, taxes included.
14-day exchange
Doesn't fit? Send it back within 14 days, sealed and unworn, for a full refund or strap swap.
Authenticity guaranteed
Each piece is individually serialised, hand-checked at the Dubai atelier, and shipped with a warranty card.
Before you ask.
Need something specific? Our concierge replies in under 2 hours, 9am–9pm GST.
I wanted the emblem to be the loudest thing on the watch — and everything else to step back and let it speak.



